Workshop: Internationalization through e-Commerce

Both a dream and a potential headache, the allure of internationalization is very strong for e-Commerce merchants both in Switzerland and around the world. However, the structural and organizational challenges it presents require a special kind of approach – a study of this is what is on offer at the Internationalization Through e-Commerce workshop. We will investigate the drivers of internationalization through the presentation of the Swiss Factor in e-Commerce study, plus a look at the practical side of things such as fiscal, legal and logistics matters and finally – always from a concrete perspective, a series of how-tos on setting up and deploying an e-Commerce shop that is ready to meet the world.


18 June 2015

09:30 - 17:00

Oftringen - Switzerland
YellowCube - PostLogistics Logistikzentrum Roggenstrasse 5, 4665 Oftringen - Switzerland

Stefano Lena, VP Sales & Marketing, Research, ContactLab - Research Presentation - The Swiss e-Commerce factor in international sales and deliveries

Ivo Gut, MLaw, Partner Indirect Tax, KPMG - VAT and other fiscal impacts on international e-Commerce transactions

Leonardo Pecchioli, Founder & CEO, Keros Digital - How international fiscal and VAT issues can be managed through an e-Commerce platform & Case-study

Alessandro Graf, Managing Partner, Muvacon - How to make an e-Commerce website ready for international sales

Prof. Rico Baldegger, Director, School of Management Fribourg - Internationalization for Swiss SMEs, opportunities and threats: how to manage an internationalization project from a strategic point of view


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