Silvio Cavallo

CMO @ Park in Lab

About

Silvio Cavallo is the marketing and e-commerce manager of Park in Lab, the digital company providing hi-tech mobility solutions. Park in Lab is a spin-off of the renewed company ParkinGO, that offers off-airport parkings across Italy and Spain. While working for ParkinGO, Silvio Cavallo has been in charge of business development in Italy, the opening of the new Spanish market and Brand Positioning. All these experiences convey in the innovative project Park in Lab: here he manages a team of web developers, graphic designers and marketing specialists, working across the verticals eCommerce, comparison engines, travel and leisure services.
Silvio Cavallo started out as off line marketing in the tour operator Hotelplan Italia Spa (part of the Swiss group Migros) driving innovative marketing and communication strategies.
Silvio Cavallo earned a Master's degree in Economics of Tourism at Bocconi University in Milan in 2003.

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