Marco Di Dio Roccazzella

Partner - Managing Director, Fashion & Luxury Practice


Strategy, Sales&Marketing Consultant with broad experience in a wide range of industries, achieved in 18+ years of activity as Consultant of Multinational companies.

He consolidated a wide experience, mainly in the Fashion & Luxury industry regarding strategy, sales&marketing and customer management with a strong international exposure. He led a variety of business transformation projects spanning from business model definition and implementation, to system architecture design and deployment, business benefits estimation and measurement, change management.

Relevant Expertise:
- Strategy: business plan, multichannel strategy, go to market strategy, new market development, licensing
- Sales: sales force organization, effectiveness and automation, planning & reporting, business intelligence
- Retail: network strategy, retail performance management, category management, retail intelligence, e-commerce, selling ceremony
- Marketing: market study, new product positioning, trade marketing, geomarketing/analytics
- Customer Experience Management & CRM: analytics, data mining, micromarketing, loyalty management, social media, e-crm, customer service
- Trade Marketing: Distribution & channel strategy, selective distribution, geo-merchandising

Author of White Papers & Books regarding Sales & Marketing, Omnichannel Customer Experience, Customer Intelligence

Author of Papers and Studies regarding Customer Behavior in the Fashion & Luxury Industry

Founder of VALUE LAB Wordwide Fashion&Luxury Observatory

Next Event

Swiss (1 to 1) Premium Meetings

09 May 2023 - 10 May 2023

The site & venue will be unveiled

Keep in touch

The first and only
Swiss Association of


Centro Galleria 1 A
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6928 Manno CH
@ Dagorà Innovation Hub
T. +41 (0) 91 210 47 36
VAT no.: CHE-485.124.256 IVA


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8008 Zürich
T. +41 44 500 21 73


Blue Box, Chemin du Pré-Fleuri 3
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