Netcomm Suisse Observatory was recently interviewing Swiss consumers about their online shopping habits in the food sector. Specifically, the survey was talking about their preferences before and during the Covid-19 pandemics.
The consumer behavior report examines what food products Swiss people order online, how often they buy online, and how much they spend per order. For understanding how consumers shifted their preferences during the Covid-19 pandemics, the report compares the behavior of the 12 months before Covid-19 with the 2 months lockdown period in Switzerland. Here are the main findings:
The survey was also talking about how consumers will adjust their online purchasing behavior post-Covid-19. 12% state to further increase their online orders and 33% state to keep it the same as now.
The report is available for free on our Observatory portal: https://observatory.netcommsuisse.ch/downloads/e-food-in-times-of-covid-19/
The presented data is part of the e-Food 2020 Consumer Behavior Report by Netcomm Suisse Observatory that will be published on 22 June 2020.
The report was created in close collaboration with our research partner AperaMente.
Research methodology:
The first and only
Swiss Association of
e-Commerce.
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