Digital Day: the 3rd edition crowded Piazza della Riforma in Lugano

11 September 2019

Since the first edition in 2017, Digital Day by digitalswitzerland made digitalisation a tangible experience highlighting its opportunities, challenges, and encouraging an in-depth discussion on digital themes.

This third edition of the national Digital Day was held on Tuesday, 3 September 2019 in Piazza della Riforma, Lugano. The event was supported by the City of Lugano and Lugano Living Lab along with Netcomm Suisse.

At the NetComm Suisse stand, the public has been able for the first time to take a virtual tour of the Dagorà Innovation Center, the upcoming hub for start-ups, innovators, universities and businesses within the LifestyleTech area, aimed at encouraging the development of digitized economic growth for Ticino and beyond. Thanks to our partner Hegias, the public explored the upcoming innovation space through the immersive VR technology and discovered how the hub will support local economy.

In the afternoon, Netcomm Suisse president Carlo Terreni took part to a roundtable to discuss the future areas of innovation for fashion and ICT companies together with Professor Lorenzo Cantoni, Director of the Institute of Digital Technologies for Communication USI; Jelena Tasic Pizzolato, Head of Strategic Marketing at Loomish; and Maria Aguado Cabrera, Heritage and Innovation Director at Bally. After the roundtable, Carlo Terreni gave a speech about the need of a LifestyleTech Competence Center in Switzerland.

Once again, it’s been a pleasure to share our vision for the future of innovation and we look forward to the fourth edition in 2020.

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